I have news for you. Your biggest competition isn't the real estate market, other agents, interest rates, lack of inventory, or anything else you're telling yourself.

Our brains were designed to keep us safe and alive. They are wired to keep us from taking risks of any kind. Our brains resist challenging ourselves or stepping out of our comfort zones. Our brains prefer us to feel safe and warm, like a comfy robe. It wants us to eat chocolate chip cookies, binge-watch Netflix, and look at social media all day.

If you haven’t been able to “get started” or reach your goals, I know why. Been there, felt that! Your brain is repeating the same thoughts many agents experience. New “agent brains” that lack confidence as a result of inexperience always get caught in a negative spiral of self-doubt.

Stop beating yourself up for wasting time—your brain is simply doing its job.

It's reassuring you that it's safer to “stay comfortable,” keep doing what you're doing, and

eventually you'll get there...

Without the necessary skills to manage your brain, it will stop you from tackling the challenges you haven’t been able to overcome on your own, jeopardizing the very life you want to create. The only way out of this vicious cycle is by working with someone who actually does what you want to do and has achieved what you want to achieve.

By learning how to manage your emotions and working in harmony with your brain, you can confront and move beyond negative thoughts, ultimately designing the business you deserve and enjoying a consistent income. If you're feeling guilty about spending $150 a month at Starbucks, paying only the minimum on your credit cards, putting off that trip to Italy (yet again), and not having the ability to order whatever you want on Amazon or Wayfair—it's time to get focused.

Simply by making friends with your brain and understanding the way it works, you can afford to live the life you want. Research backs it up. People who embrace challenges and learn to manage their fears and emotions are the ones who succeed in real estate.

If you’ve been chasing your dreams without catching them, you need to master your mind. We can do this together.